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i kinda love how folks are getting so upset about that whole "Long Tail is bogus" story. Then again, i love it when folks completely miss the point.
In a nutshell, nobody should be surprised that big blockbusters and perennial favorites do exceptionally well. They're blockbusters and perennial favorites for a reason. They cater to a demand, otherwise they wouldn't be blockbusters and… ok, you get the point. By the very definition of the word, people like things that are popular, and you can do quite well continually catering only to that.
The point of the Long Tail thing is that you can also do fairly well by providing a good bit of less popular stuff to smaller audiences. Dollars are, in fact, dollars, and while i probably won't give you $20 for the latest Metallica crap, i'll happily turn over that amount for a digital version of Looking for Jack. Are there going to be more folks looking for out of print Australian jazz-pop albums than Mega-Metal fans? No, i can safely say there aren't. Still, if you collect up me, and probably a few hundred other folks interested in other types of music, you'll do just fine thankyouverymuch.
What the long tail specifies is not "Toss out that golden goose for thirty for regular geese, two chicken and a handful of army ants", but more "Your audience also wants a diverse product".
Heh, i even like the comment at the end of the article about how the vast majority of bloggers aren't read. Of course not. Anyone expecting fame, fortune and riches from blogging about their cat is delusional.
Doesn't mean they don't get indexed and added to search results, though, and sometimes those obscure folks actually do have something interesting to say.
Ok, no, not really, but it might happen one day.
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Hi Kids, Welcome back to Mr. Conlin's world of Science! Let's see how some of Mr. Conlin's experiments have gone so far, shall we?
See, experimentation can be fun! Next week we discover the hallucinogenic properties of watching CSPAN-2 for 72 hours.
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In mining, there's a problem if the canary stops singing.
In the tech industry, oddly, it's quite the opposite.
In both industries, it's a damn good idea to pay attention to the canaries.
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Tonight, i got waxed playing on the Wii against the neighbor kid,
who's four.
i'm old.
A few years ago I got my ass handed in "hardcore" arcade racing game "Burnout Revenge" on the 360 — a game I had at this time been playing for a few weeks (before that I had succeeded in all its predecessors)…
…by a 12 year old girl who had never before even seen this game, and was not a gamer by any means.
I was ~31 back. Now imagine how I have felt.
Wii? Psssh. Please… They're giving these out at retirement homes because they're simple to pick up. You can lose to seniors at Wii Bowling, I bet. Which would make you young again.
Now… off my lawn.
I spend 1/2 hour trying to give a monkey a banana while playing 'indiana jones' on the xbox, only to have my 4yr old walk over in total disgust and tell me "geez mom, wait for the blue arrows to appear and press 'b' " then he tutted and walked off muttering "It's not bain surgee"
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And Steveo's page is Totally Fucking Awsome.
I'm not sure I understand the canary analogy as regards tech industries: if you're not poisoning the canary with coal gas you're not doing your job?
I can see how with all that Mountain Dew and Doritos in circulation that a poisonous gassy environment is considered a sign of productivity, but c'mon.