Ok, this is creepy.
Just so we're clear, this is a device you get to strap onto yourself, that monitors the types of data you watch, hear, read and otherwise consume. It then bundles that load of information off where it's carefully analyzed, scrutinized and sent out to slathering ad execs.
And how much is your soul worth? $260 a year.
Any bets as to the general IQ of the folks willing to agree to this?
Well, at least it explains why TV, Radio and Movies are so godawful.
I have a class filled with 8th graders who' sign up – hell, count 6th and 7th in too.
Anybody else wish they had called it the "Purple People Meter"? As in, "We wear short shorts, flying Purple People Meter"? Ah, K-Tel, those were some good times.
Anyway, when I was just a tadpole, our household was a Nielson household. Our souls – in their limited, fill-in-the-blanks form – were worth only a dollar for the four-pack, per week.
I participated only after figuring out that I was going to be part of the force that could eventually change the very face of media programming, resulting in a 24/7 "Battle Of The Planets" network.
Looks like I was finally successful.
Oh, and that $260 for your soul is only for the first year. After the honeymoon is over, you're getting $5 a month and the occasional butt-grab on the way to the fridge.
Cool! Where can I sign up??